Guest Label
ABOUT THE DESIGNER
Lory Beauchamp Guest is a multifaceted designer, her new fashion line Guest Label is a culmination of her fashion design and interior design skills, accomplishments, and creativity. Her knowledge of history, garment construction, textiles, art, design and architecture, movement, body, and nature are the foundation for designs that stir memory and mood. Collections explore repurpose, the nonconventional, and conception, drawing from multiple methods to construct pieces that move from the intimacy of quiet moments to the grandeur of public life. Guest Label invites the wearer to inhabit clothing that resonates as deeply as it impresses. The wearer a muse and masterpiece.
F/W 2025
Promise
Clothing is armour, both identity and facade. This collection is a curated language of mood, it is raw, visceral and emotional. Each silhouette a statement of innocence, trauma, retraction, depression, anxiety, and despair and re-emergence Designed to evoke an emotional response, it is menswear with emotion at is core. Threading mental illness to wellness connecting wearer with environment through the intimacy of perception and presence of lived experience.
Our connection is our strength to re-emergence. PROMISE.
Show Credits
Photography
Photo Editor
Models
Jack Hathaway
Devan Sakaria
Charles Ray , Davyd Karpik, Nikola, Derek Asante , Emmett Bradshaw, Bobby Weaver, Kai Frith-Coward, Joseph Nagnonhou, Gabriel Hodgins
Makeup Arists
Sponsors & Awards
Inna Rodionova, Meiyan Laforme, Yuka Nihira, Teodora Stoyanova, Melanie Hendrick, Jaimeson Sopha, Sofia Cottone, Jelani, Livia Lepore, Darya Khoshgoo, Amber Fenton, Tim, Donna Richards, Michelle, Mariana Castro, Raquel Osegueda Hernandez, Nosheen Akhter, Mamak Tabatabaie, Sarina Seyed, Samoela Tarelli, Dana Margulis, Karla Ostoa, Chelsea Macaulay, Rachel McKay, Angelina G Ieraci, Debra Novack, Ronnie Rozycki, Natalie Williamsonle.
Tina Ghannoum, Amarpreet Singh, Nadiia Artysh, Alanna Tran, Monica Chau, Hiroko Andrews, Cheyenne Renee Korban, Hassan Haque, Judi Mcleish, Ashwiny Severes, Abigail Elizabeth Nelson, Brooke Simmons, Tanmeet Longani, Maya Milczarczyk, Rachel Park, Alexandra Hayes, Angela, Maira Candela, Jennifer Younadim, Yosi Mora, Vanessa Mendez, Haruka Ogino, Pritti, Pritti Sohl, Lexi Jakobsons, Danielle David, Monica Hernandez, Natalia Marín Gómez, Nathaly Gonzalez, Rocío Custodio, Eva Paula Moura Queiroz, Monica Zawadzki, Binndi Suvarna, Eve Fortin-Soumis.
Creative Hair Director
Creative Makeup Director
Hair Stylists
Dylan Cruickshank
Jez Taylor